Why, much more than that! Is that too cynical a view to take on this and some other instances of stellar charity? We think not. The entertainment world is ruled by the exchange deal syndrome, which means that some stars and starlets operate on a quid pro quo basis, the governing principle of which is, Whats in it for me? In the case of the charitable birthday girl featured on TV and in print coverage of her charitable event, the answer is clear: She got a lot more than the modest amount she spent. Dubious motives Now, we arent saying that all charitable stars have dubious motives. Its just that some peoples perception of the situation is tainted by its cost-advantage ramifications. Which is why we propose this guiding principle for genuinely charitable stars: If you spend less than P300,000 on your sharing and caring event, dont invite the media to cover it.
Full story: http://entertainment.inquirer.net/121127/celebrities-less-than-stellar-practices-scored